flame bush

Adenanthos cuneatus, also known as coastal jugflower, flame bush, bridle bush and sweat bush, is a shrub of the family Proteaceae native to the south coast of Western Australia. The French naturalist Jacques Labillardière originally described it in 1805. Within the genus Adenanthos, it lies in the section Adenanthos and is most closely related to A. stictus. A. cuneatus has hybridized with four other species of Adenanthos. Growing to 2 m (6 ft 7 in) high and wide, it is erect to prostrate in habit, with wedge-shaped lobed leaves covered in fine silvery hair. The single red flowers are insignificant, and appear all year, though especially in late spring. The reddish new growth occurs over the summer. https://en.wikipedia.org/wiki/Adenanthos_cuneatus